FUSE Trends™ and Trends Plus™ Analytics Engines

When we built FUSE, we could have created our own analytics dashboard.

We could have required yet another username and password to be maintained, some other place to check and more data to aggregate with other data…

Instead, we integrated (we’re good at that kind of thing) with Google Analytics (GA) — what the overwhelming majority of organizations are already using to track, measure, and report on their user activity.

FUSE Trends™ pushes every interaction into your GA account from across all of your FUSE content visualizations — what filters are being applied, what sources are getting clicked, keywords entered…

Even better, FUSE Trends™ is included with every FUSE subscription. Yay!

FUSE Trends Plus™

Hungry for more?

We were too. While FUSE Trends™ is powerful on its own, we wondered - what else can we do with the Google Analytics’ API?

The answer is FUSE Trends Plus™.

With Trends Plus, FUSE connects to your Google Analytics instance(s) and collects what content is trending. It then uses this knowledge to influence the relevancy algorithm FUSE uses to determine the ranking of results.

Example of Trends Plus in Action

Say a user is looking for COVID-19 resources.

FUSE generates a result set, as usual, determining a relevancy ranking based on each item’s relevancy score. With Trends Plus enabled, FUSE would know if one or more of those pages are trending per your Google Analytics data.

When there’s a match, FUSE boosts those particular content items — by a user settable margin — which causes those same GA-trending pages to also trend in your FUSE visualizations in near real time.

FUSE Trends Plus™ is included with the Premium plan or available as an add-on to all other subscriptions.

Additional features

API BASED INTEGRATIONS

Crawling content is fine and we do it well. However using the API is better. Our plug-n-play integrations wrangle root level data to create better experiences.

All Inclusive Service

On-going Support: The beauty of a SaaS product like FUSE Search is that you don’t have to worry about improvements, updates, support and hosting. All of that is covered in one price.

Google Analytics (GA)

Integrating FUSE Search for Associations with your Google Analytics (GA) account will enhance your analysis of member behavior by establishing a broader and deeper view of the member experience on your site.

GA tracks everything a visitor searches for and does on your website.  Great stuff and you may be looking at this data already.